With the emergence of more fitness clubs and gyms, as well as the number of people wanting to pursue a balanced life, fitness events have never been more popular. However, while the demand for these are high, planning them isn’t all that easy…this especially goes for finding a venue!
Learn what makes a great fitness event, as well as the types of events you can hold in the name of fitness. Hopefully this helps you find the best space to hold the event you’re planning too—whether it is in a unique event space Singapore or a local rooftop that feels like home.
What are 5 Types of Fitness Events?
Outdoor Fitness Event
Outdoor workouts are all the rage these days as they are an easy way to (1) build community and (2) change routines up in your local gym. A fitness event of such scale can be held in public parks, rooftops, or large, spacious rooms.
These work mostly for zumba classes, spin classes, or yoga/pilates classes.
Workshops and Seminars
Fitness conferences, workshops, and seminars have also been growing in number. Why? A contributing factor could be that a good number of people have been exposed to their importance of physical activity during the pandemic.
These workshops can either be for fitness trainers or for trainees. Examples of topics for these fitness events include broad topics like “Mental Health and Physical Wellness” or more specific topics like “The Efficiency of Functional Training.”
Not to mention, fitness events are also breeding grounds for networking within the fitness community. If you have a new regimen, recipe, or workout to promote—fitness networking events are a great platform to bounce these off of.
Challenges and Competitions
Similar to an outdoor fitness event, fitness challenges and competitions are a great way to build community. Not all competitors have to be professional athletes—many joiners can be long-time fitness enthusiasts instead.
Examples of fitness challenges include bodybuilding competitions, powerlifting exhibitions, long distance running events (like triathlons), and crossfit competitions. These do not need
star-athlete material; they only need a handful of dedicated people, an effective venue, and a competitive goal.
Office Retreat
Company retreats should always be a treat for employees; they must gain something out of their days off of work. May it be in the form of rest, relaxation, or energy, they should come back from an office retreat feeling like they have spent time worthwhile.
An activity that checks all of these boxes is a fitness-focused office retreat. These do not need to be HIIT workouts. For example, yoga is proven to clear the mind and recharge the soul—so maybe you can dedicate time for your employees to do this? If you are in the business of giving them energy and keeping them enthusiastic, why not hold a mini-cardio dance party to start off the office retreat?
There are multiple ways to incorporate fitness into your office retreats. The key is to find the best fitness activity that suits your employees—get thinking and you’ll see how important this break from their daily routine is!
Product or Media Launch
Once you are fully convinced with your fitness product, it’s time to launch it! What better way to do this than by hosting a fun-run, or other types of fitness events? You can start building your brand of fitness by tying it into a workout activity instantly!
As an example, if you have to launch protein shakes into the market—and you have the budget to do so—why not hold a circuit training fitness event for your community? All the drinks, photos, and branding of this event will be the product you are launching!
On the other hand, if you have a TV show or vlog series to promote, you can definitely have a fitness event media launch. Your new series is focused on biking around the world? Celebrate its launch by sponsoring spin classes to your target market. These fitness events will make memories and spread on social media like wildfire!
What Makes a Successful Fitness Center?
Space
Fitness centers—used for fitness events—first and foremost need space. Having people gather is one thing, but to have them perform physical activities together is another. Make sure that your fitness event venue has the space necessary to (1) welcome your target number of guests and (2) accommodate fitness equipment for each one.
Spin classes, for example, require one bike per attendee. Make sure to visit your fitness venue before you start selling your tickets, because you never know what might be overexaggerated while you’re looking for a place to hold your fitness event. (Remember: it’s better to have a lot of space instead of being cramped during a fitness event! Everyone’s going to be moving!)
Aesthetic
Having the right aesthetic during fitness events can draw the line between motivated and unmotivated participants. If your environment is bright and unique, then hopefully this energy transfers to your fitness event goers.
Some venues even have inspirational quotes up on walls. Imagine running and reading “I don’t run to add days to my life, I run to add life to my days” while going on your hour-long run. Won’t this motivate you to keep going?
Amenities and Equipment
Know what equipment you will need for your fitness event. Are you holding an event where there’s an obstacle course? An event with treadmills for everyone? Outdoor boxing classes? Maybe just a run of pilates? Know. Your. Activity.
If specific equipment needs electricity, then you have to know if your fitness event venue can accommodate such a surge in power. What will all these treadmills run on? On the other hand, however, you should also prepare mats, gloves, and other gym equipment you may need for your fitness event.
A tip? Some venues already provide this—the key is to ask them. However, some venues already have this information available upfront, such as the event venues bookable on Venuerific.com.
Good Company/Community
It goes without saying that an event that doesn’t need to start from 0 will be an event worthwhile. Fitness events built on pre-existing communities will only either (1) strengthen them or (2) grow them; it’s a win-win both ways.
A successful fitness event is only possible through motivated and inspired individuals working together as a community of fitness. It’s important not to lose sight of this as you plan the activities of your event.
Good View
For outdoor fitness events, there is nothing quite like a good view. Doing HIIT training with your best buddies while watching the sun rise can be a therapeutic and energizing bonding activity.
While this is not a requirement to a fitness event venue per say, a good view can help keep the spirits of your attendees up. We’d say this is more important for attendees not used to physical fitness, like during an office fitness event party. How will yoga on a cold office floor compare to yoga with a hilltop view, at the end of the day?
Creating a fitness event party is one sure way to spread the message of physical health across all types of people. Humans are social animals and we like doing things together—so whether it is a product launch, office retreat, competition, or more, remember that a fitness event is never a bad idea.