With the rise in popularity of Instagram travel accounts, it appears that everyone is trying to build a business that allows them to travel for a living. That is most likely how you got into travel blogging on Instagram as well. And you have made a good choice since travel pages tend to generate a lot of followers and attention. Help Travel Bloggers-
To reap maximum rewards, take a look at these Instagram tips to help travel bloggers.
Take advantage of AI tools to Help Travel Bloggers
Knowing how to improve engagement on your photos and attract real followers to your Instagram account is essential if you’re running a business account on the platform. Acquiring genuine followers is a difficult and time-consuming process. But even though getting organic Instagram followers is not easy, it should be one of your top goals.
That’s why you should use an AI tool to help you grow on Instagram. But remember to choose a tool that will not get bots and fake users to follow you. You need a real community around your brand if you want to succeed.
Try to find a tool that relies on experts and AI targeting algorithms to find real followers that will engage with your brand. Don’t settle for cheap one-off solutions that will just give you a boost in numbers with fake users. Instead, aim for something organic and real.
Find an unexploited travel niche
Approximately 800 million people use Instagram at least once a month. It can be tough for new Instagram travel accounts to acquire traction with so many users.
To break through the clutter, travel enthusiasts should look for an underserved Instagram audience that is passionate about a specific style of travel, such as those looking to teach English abroad. Content targeted towards this demographic will receive more visibility and engagement than content targeted at a broader audience.
For example, Indigo Traveller gained popularity because he was brave enough to travel even to countries such as North Korea and Iran, which are not so open to Western tourists.
This is a good example of how he managed to secure a large following simply by doing something no one else has done before.
Your captions need to be interesting
Instagram was founded on the principle that a picture is worth a thousand words. And while this is absolutely true on Instagram, captions can still add a lot of value to your photos if you utilize them effectively.
When it comes to caption writing, travel bloggers have an advantage. They can also employ written content from previous blog entries as Instagram captions.
Whenever you decide that it is time to upload new photos, think well about what you are going to write in those caption sections. They play an important role in your journey to success.
Geotagging
Geotagging happens when you include your location in a social media post. When you check in at a location, you’re geotagging it, and while encouraging your customers and followers to do so has its benefits, most businesses ignore the benefits of geotagging their own content.
Not only will including your location help people find you, but it will also help your content appear in more searches. When a user clicks on a location in your post, the top results and most recent postings for that location will appear. Users can then see more than just the posts that have been tagged with your account.
So, make sure to tag your locations to help both users and search engines find your photos and make them more relevant in search engine results.
Consider co-marketing
When two organizations come together to promote a product or service to a common audience, this is known as co-marketing. The point here is that the collaborative promotion will expose both companies to audiences who might not otherwise be aware of them.
Co-marketing is frequently used in television advertising, such as when Nissan and Star Wars collaborated to promote a new automobile and a new Star Wars film with the same title.
Co-marketing is also used on Instagram to engage with new potential followers, frequently in the form of an “account takeover.” Travel bloggers can collaborate with other travel-themed Instagram accounts to create a mutually beneficial co-marketing campaign. So there’s no reason that you don’t consider this option too.
Final words
Making a decent profit or even establishing portfolios on Instagram is usually not difficult if you have a strong understanding of what you’re doing and put in enough effort.
You don’t need tens of thousands of followers to be a celebrity as your following will increase over time. Popularity develops over time as well.
So, take these tips into consideration and arm yourself with patience.