If you have always dreamed of becoming a video blogger, then YouTube is the perfect platform where you can share your videos with the whole world and become popular literally in one day. Interesting statistics: more than 2.6 billion people use this social media at least once a month! In this article, we will discuss the main points that you need to pay attention to when creating your channel and how to promote it, for example, contextual advertising or channel advertising in other social networks. So, what you need to pay attention to when creating your YouTube channel.
First of all, you need to determine who exactly you are shooting content for — that is, your target audience. What is the purpose of your channel — entertainment content, educational, selling, informational or engaging. What final goals do you set for yourself — do you want millions of subscribers or do you need a small circle of like-minded people?
Then create a content plan. Analyze the channels of your competitors, new trends, popular queries in search networks and create a table for yourself in which the topics of future videos, their script and the regularity of video output will be written. It is most effective to release videos at least 2-3 times a week so as not to lose the interest of subs. Pay attention to which topics get the most positive reaction from subs in order to shoot videos on these topics more often.
Shooting videos. Try to purchase a microphone and a good quality camera in advance. You do not need to buy the best right away, over time you will have the opportunity to do so. The main thing is that people feel comfortable and enjoy watching your videos. And also pay attention to the video clinging from the first seconds, because otherwise it will simply be closed.
Let’s move on to promotion. First, use the built-in algorithms of the site. To do this, pick up a good, catchy cover for the video and give it a bright title. Don’t forget to fill in the description and add hashtags. Arrange timecodes and make links to your previous videos. Then you can share your new video with acquaintances, colleagues and friends. Also tell about the video on social networks and leave a link to your YouTube channel.
To get support from like-minded people or other novice bloggers, you can share your videos on thematic forums. Feel free to collaborate with other bloggers with a similar target audience and about the same number of subscribers. Do not perceive other bloggers as competitors, they are your colleagues — and you may have common subs!
For a good start of the channel, you can use proven services offered by the social media promotion websites such as a chance to buy YouTube subscribers . This is a great opportunity to promote your channel faster and display videos in recommendations. Many successful bloggers use this method — and it works.
Use contextual advertising from Google. Remember that at least 10 videos must be uploaded on the channel, otherwise it may seem uninteresting to users. Do not immediately lay a large budget, start with small amounts.
Conclusion. We have considered the most basic ways to promote on YouTube, which are suitable for beginners. In the future, you will be able to independently find working methods that you like, but this is enough for a successful start.